Endear
Endear

Modern Retail

Endear's Modern Retail blog category covers articles from luxury clienteling to advanced tips & tricks to stay on top of your modern retail business.

Modern Retail

Retail Personalization Strategies: Leveraging CRM for Optimal Customer Engagement

Discover effective retail personalization strategies amid the decline of third-party cookies. Explore CRM-powered approaches to deliver tailored recommendations, personalized messaging, Shoppable Stories, and successful loyalty programs.

By Robert Woo

Modern Retail

Why your eCommerce marketing isn’t working in 2022

From virtual clienteling to tracking attribution, learn how to understand your customers' journey in order to increase sales. Here are four strategies to ensure your eCommerce marketing succeeds this year and beyond.

By Robert Woo

Modern Retail

How To Optimize SMS Marketing for eCommerce

While it's easy to send a mass text message to all of your customers announcing a sale, this article suggests actionable tips on how you can optimize your SMS campaign by personalizing it.

By Robert Woo

Modern Retail

Maximizing customer lifetime value (CLV) in retail

Calculating and keeping a pulse on your brand's CLV is the key to maximizing customer lifetime value.

By Robert Woo

Modern Retail

How to increase retail cosmetic sales using customer data

By utilizing customer data, retail marketers in the beauty industry can segment their most loyal, highest-spending customers to drive revenue growth like never before.

By Robert Woo

woman shopping for new clothes

Modern Retail

Clienteling vs. Customer Service: The Secret Ingredient to Boosting Sales

Customer service has always been an incredibly important part of customer experiences. However in recent years, large and small retailers alike have focused more of their time and money on clienteling.

By Robert Woo

brij first-party data

Modern Retail

Clienteling Gets an Upgrade in a First-Party Data World

Hear from Brij co-founder Kait Stephens about the power of first-party data and how you can use it to improve relationships with customers.

By Kait Stephens

QR codes in retail

Modern Retail

Why Retailers Should Embrace QR Codes (+ Examples of How to Use Them Well)

How brands and retailers can use QR codes to better engage their customers

By Leigh Sevin

Endear's 20 Questions with Liam McKessar

Modern Retail

Meet The Marketing Frontman for LoveShackFancy

LoveShackFancy's senior director of marketing and communications, Liam McKessar, shares his take on physical retail's bright and connected future.

By Leigh Sevin

Katelin Allen 20 Questions with Endear

Modern Retail

Meet The Director of Merchandising Who's All In On Sustainability

Read what The Sharper Image.com's, Katelin Allen, has to say about the future of retail and why technology and sustainability go hand in hand.

By Leigh Sevin

Amazon box

Modern Retail

How The Right Omnichannel Strategy Can Help You Win Against Amazon

How an omnichannel strategy can conquer Amazon and retail issues from COVID all at once.

By Doug Everett

BOPIS for retail

Modern Retail

What is BOPIS for Retail and 5 Reasons Why Your Brand Needs To Take Advantage

BOPIS is one of the most essential services omnichannel brands can offer to stay ahead of competitors. Find out how to offer it at your store.

By Leigh Sevin

Theodora Marinos 20 Questions with Endear

Modern Retail

Meet The Sales Director Who Thinks It's Cool To Care

Read what Anine Bing's Director of Sales, Theodora Marinos, thinks about personalization, the sustainable brand she's eyeing, and the secret to great service.

By Leigh Sevin

omnichannel retail hero

Modern Retail

What is Omnichannel Retail and Why You Should Care

Learn what the term omnichannel retail means and how you can use it to improve your business practices.

By Leigh Sevin

Interview-scott-zimmerman

Modern Retail

How This VP of Merchandising Sees Retail Tech Evolving

Read what what retail exec Scott Zimmerman has to say about humans vs. machines.

By Leigh Sevin

retail technology

Modern Retail

Why Retail Technology is on the Rise, and 5 Ways to Make it Work for You

Learn about the trends motivating retailers to become more tech-savvy and how you can stay competitive.

By Leigh Sevin

chris-hull-interview

Modern Retail

The Retail Vet Who Loves a Good Suit and Shopping Local

Retail industry veteran, Chris Hull (of Nike, Shinola, and currently Rothy's), tells us about the future of retail and who he thinks has the best retail shopping experience right now.

By Leigh Sevin

woman holding mobile phone

Modern Retail

10 Reasons Your Team Needs A Mobile App for Your Best Clienteling Yet

Mobile is taking over quickly, and the best way to enhance your clienteling efforts is to take advantage. This guide will review the importance of having a mobile app and why it can make a difference in your customer experience.

By Leigh Sevin

Modern Retail

What Is Phygital Retail and Why It Matters [+ 3 Examples]

Learn the meaning and importance of phygital retail and where it fits into the broader world of omnichannel shopping.

By Dorea Novaez

Modern Retail

The ABC's of DTC (in Order of Relevance)

Every acronym you've ever encountered related to retail & the rise of DTC

By Leigh Sevin

Modern Retail

What is a Lookbook? A Definition for Retail 

Engage and convert your retail customers with customized and clickable content.

By Dorea Novaez

omnichannel associate on phone

Modern Retail

The Rise of the Omnichannel Associate and Why You Should Hire One (or More)

A new role in retail has emerged to help bridge the gap between digital and in-store customer experience. Learn how an omnichannel associate will bring your retail business to a new level of success.

By Leigh Sevin

Modern Retail

The Retailer's Guide to Winning Back Lost Customers

Key points and areas to focus on for re-engaging lapsed customers.

By Dorea Novaez

needles with thread

Modern Retail

What is Customerization? Definition and 5 Examples

Learn what customerization is and how leading retailers are delivering tailored experiences and products to their customers, no matter where they are.

By Leigh Sevin