Our team had the privilege of connecting with so many amazing retailers and partners—both new faces and familiar friends. The conversations around clienteling and how brands plan to foster genuine customer relationships were particularly inspiring. Across the board, it seems everyone is finding their priorities for the year ahead – especially for clienteling, naturally – and taking a fresh look at how to build meaningful connections with their communities.

One of our biggest highlights was exhibiting from the Teamwork Commerce booth, where we want to extend our sincerest thanks for their hospitality and partnership. And we think the feeling was mutual.


"Partnering with Endear at NRF 2025 was a huge success. Endear's solution perfectly complemented our mission to empower retailers to transform point-of-sale data into meaningful customer connections. We heard firsthand from our joint merchants that in today's competitive retail landscape, authenticity isn't just a strategy—it's the foundation of sustainable customer relationships. Our joint solution allows store associates to craft personalized interactions that not only drive sales but also build genuine customer loyalty." - Teamwork Commerce


Big thanks to the Teamwork Commerce team!

We heard time and again how retailers are prioritizing clienteling in 2025, and seeing that motivation from retailers firsthand was incredibly exciting. Our team had countless meaningful conversations about how to help brands meet their clienteling goals with our CRM. Thank you to all of you who stopped by to chat!


As we reflect on the success of NRF 25, we couldn’t be more grateful for the energy and camaraderie we experienced. We’re heading into this new year with renewed passion for helping retailers forge real connections with their customers, and we can’t wait to see what’s next.


On that note, the Endear team is already gearing up for our next stops—eTail West and Shoptalk. We look forward to meeting even more of you, continuing the conversations, and sharing how we can support your clienteling journey.


Thank you again to everyone who stopped by our booth or said hello at the show, and congrats to the Endear team who attended and knocked it out of the park! Here’s to a year of growth, partnerships, and truly authentic customer experiences!


See you soon at eTail West and Shoptalk