Retail Strategy

Need fresh ideas for customer service training and building brand loyalty among customers? Read our articles for best practices for your retail strategy.

5 ways to turn first-time shoppers into repeat customers

Retail Strategy

5 Ways to Turn First-Time Shoppers into Repeat Customers

Learn 5 proven strategies to convert first-time shoppers into repeat customers in retail. Boost first time customer retention with these actionable tips.

By Kara Zawacki

 The Secret to Winning Gen Z Shoppers: Gift Cards

Retail Strategy

The Secret to Winning Gen Z Holiday Shoppers: Gift Cards

Discover why gift cards are the secret to winning Gen Z holiday shoppers. Learn 7 strategies for digital-first cards, bonus offers, loyalty integration, and personalization that drive sales and retention.

By Robert Woo

5 Gen Z Shopping Trends

Retail Strategy

5 Gen Z Shopping Trends Retailers Should Know for the 2025 Holiday Season

Learn 5 Gen Z shopping trends for the 2025 holiday season. From Black Friday enthusiasm to TikTok shopping and deal hunting, understand what drives this generation.

By Robert Woo

Winning the Holidays Part 3: VP of Stores

Retail Strategy

Winning the Retail Holiday Season Part Three: The VP of Stores

Discover strategies VPs of Stores need to win the holiday season. Align omnichannel experiences, launch repeatable outreach programs, measure what matters, and turn associates into top performers.

By Robert Woo

They bought during BFCM. Now What?

Retail Strategy

The 2-2-2 Strategy: Turn BFCM Shoppers into Year-Round Customers

The holidays bring new customers, but what happens afterwards? The 2-2-2 strategy uses three simple touchpoints to turn holiday shoppers into loyal, repeat buyers.

By Philip Marshall

Winning the Holidays Part 2: Head of Retail Operations

Retail Strategy

Winning the Retail Holiday Season Part Two: The Head of Retail Operations

Discover strategies Heads of Retail Operations need to win the holiday season. Ditch spreadsheets, scale personalization, empower associates, and standardize reporting with ease.

By Robert Woo

Winning the Holidays Part 1: Director of Retail

Retail Strategy

Winning the Retail Holiday Season Part One: The Director of Retail

Discover strategies Retail Directors need to win the holiday season. Boost sales, empower associates, delight customers, and track ROI with ease.

By Robert Woo

Measuring Retail Store Performance

Retail Strategy

How to Measure Retail Store Performance In An Omnichannel World

Struggling to measure retail store performance? Learn to accurately track omnichannel sales, attribute value & evaluate associate KPIs.

By Kara Zawacki

A loyal customer who is engaged for the long term

Retail Strategy

How to Keep Customer Engagement High for Years (and Years!)

Discover proven strategies to maintain customer engagement and loyalty for the long term.

By Robert Woo

data-driven retail culture

Retail Strategy

How Retail Leaders Can Build a Data-Driven Culture That Actually Works

Struggling with data analytics in retail? Learn why culture is the #1 barrier & get a leader's guide to building a team that uses data to drive profit.

By Kara Zawacki

New rules for WhatsApp Messaging for Retail Business

Retail Strategy

New Rules for WhatsApp Messaging in 2025: What Retailers Need to Know

Meta now allows brands to send proactive messages on WhatsApp, but only with pre-approved templates. Learn what’s changed, how to stay compliant, and how Endear makes it easy.

By Kara Zawacki

Are you GDPR compliant? Why WhatsApp for Business Matters

Retail Strategy

Is WhatsApp GDPR Compliant for UK Retailers? Why It's Time to Switch to WhatsApp for Business

Your store teams love WhatsApp; GDPR does not. If you're still using personal WhatsApp for store outreach, discover why UK retailers need WhatsApp for Business to stay GDPR compliant, scale customer messaging, and protect their brand.

By Kara Zawacki

SMS marketing guide for retailers

Retail Strategy

The Complete SMS Marketing Guide for Retailers in 2025

Unlock Your Highest ROI with SMS Marketing in 2025. Learn the Compliant, High-Converting Strategies for Retail SMS Marketing That Boost Sales and Customer Loyalty.

By Kara Zawacki

Retail Strategy

Omnichannel Clienteling: Connecting Online and In-Store Experiences

Bridge the gap between online and in-store. Learn how omnichannel clienteling creates seamless customer journeys, empowers associates and drives retail results.

By Kara Zawacki

How luxury brands can win on Amazon

Retail Strategy

Amazon is Coming for Luxury. Here’s How Your Brand Wins in 2025.

Amazon’s scale is a fact. But these 4 proven strategies leverage unique strengths the ecommerce giant simply can’t replicate.

By Robert Woo

Retail Strategy

7 Proven Strategies to Boost Retail Foot Traffic Through Personalized Marketing

Winning the Foot Traffic Battle: How Personalized Marketing Brings Customers Back to Retail Stores

By Kara Zawacki

Identify Your VIP Customers

Retail Strategy

How to Identify Your VIPs and Design Truly Exclusive Experiences

Learn how to move from simply finding your VIPs to predicting them, and create the branded, personalized experiences that forge unshakable loyalty.

By Robert Woo

woman using whatsapp in retail store

Retail Strategy

WhatsApp for Retail Clienteling? You Bet.

Despite its enormous user base, WhatsApp still remains underutilized in retail clienteling. Learn why it's perfect for global clienteling and how to leverage it effectively.

By Robert Woo

Male customer enjoying shopping

Retail Strategy

How to Identify and Engage Your VIP Retail Customers

Discover data-driven strategies to identify your VIP retail customers and personalized engagement tactics to boost customer loyalty and increase your sales.

By Kara Zawacki

Retailers' Response to tariffs

Retail Strategy

Protecting Retail Profits During the 2025 Tariff Crisis

Discover strategies for protecting retail profits during the 2025 tariff crisis. Learn 5 proven strategies to maintain your margins and profits today.

By Kara Zawacki

A person looking at a clothing price tag in a boutique shop

Retail Strategy

Tariffs in 2025: How Retail Brands Can Navigate Uncertainty

As global tariffs directly impact consumer spending habits, smart brands are leaning into clienteling and loyalty.

By Robert Woo

Guide retail appointment scheduling

Retail Strategy

The Ultimate Guide to Retail Appointment Scheduling

Learn how to set up and promote a retail appointment program that boosts sales, enhances customer experience, and keeps shoppers coming back.

By Philip Marshall

Person online shopping on their phone

Retail Strategy

How to Get Local Online Shoppers to Visit In-Store for the First Time

Local online shoppers are a huge opportunity for your stores, but how do you coax them off the couch and into your aisles?

By Robert Woo

woman helping another woman shop in store

Retail Strategy

The Critical Second Purchase: Why It Matters More Than the First for Modern Retailers

Discover proven strategies to transform first-time buyers into devoted customers. Learn how personalized outreach and meaningful connections can boost retention rates by up to 35%.

By Kara Zawacki