Founded in 1990 by the eponymous jewelry designer, Alexis Bittar is known for its architectural aesthetic and affordable price point. With six physical locations and an online store, the Brooklyn-based brand now offers jewelry and lifestyle products at the cutting edge of design and craftsmanship.

The Challenge

Alexis Bittar is beloved for its unique, hand-crafted pieces, and that bespoke element doesn’t end there. Shopping with them has always been about more than closing a sale. When the brand opened six new storefronts in 2021, creating an immersive brick-and-mortar experience was effortless. Yet, replicating that atmosphere for ecommerce called for more than just a sleek website design. 

As Lily Penberthy, Ecommerce Sales & Customer Service Manager at Alexis Bittar, shares, “We realized we should try to unify the online and offline journeys.” To do so, Alexis Bittar needed a centralized hub to bridge all of their client information, SKU data, and outreach channels. Fortunately, they came across Endear.

The Solution

To create a stellar cross-channel experience, Alexis Bittar’s retail team needed tech that offered: 

1. Ample customization of both brick-and-mortar and ecomm shopper journeys
2. Functionality to make customers feel as special shopping online as they would in person

“We needed ​​lookbook templates, data, outreach, and more — all in one place,” Lily explains. Endear’s omnichannel clienteling platform was the perfect fit. Alexis Bittar fell in love with how our collection of clienteling tools work together to deliver a high-touch customer journey, regardless of where and how the consumer shops. 

The Results

Since partnering with Endear, the Alexis Bittar team has seen impressive results, such as: 

• Customer conversions in under 6 days
• A 51% open rate on emails sent through Endear
• 32% growth in platform sales since day one with Endear

In addition to stellar quantifiable performance, Lily highlights how effortless it is for retail teams to navigate the Endear app. “Our client communications have grown so much more impactful and efficient because of Endear’s user-friendly interface,” she says. From here, Alexis Bittar looks forward to high-ROI clienteling with Endear for years to come.