Retail Strategy
Need fresh ideas for customer service training and building brand loyalty among customers? Read our articles for best practices for your retail strategy.
Retail Strategy
An Interview with the Marketing Frontman for LoveShackFancy
LoveShackFancy's senior director of marketing and communications, Liam McKessar, shares his take on physical retail's bright and connected future.
By Leigh Sevin
Retail Strategy
Online-to-Offline (O2O) Commerce: What It Is And How To Tackle It
Learn the power of O2O commerce strategies and what you can do to further enhance your customers' experience across channels.
By Leigh Sevin
Retail Strategy
Meet The Director of Merchandising Who's All In On Sustainability
Read what The Sharper Image.com's, Katelin Allen, has to say about the future of retail and why technology and sustainability go hand in hand.
By Leigh Sevin
Retail Strategy
How The Right Omnichannel Strategy Can Help You Win Against Amazon
How an omnichannel strategy can conquer Amazon and retail issues from COVID all at once.
By Doug Everett
Retail Strategy
What is BOPIS for Retail and 5 Reasons Why Your Brand Needs To Take Advantage
BOPIS is one of the most essential services omnichannel brands can offer to stay ahead of competitors. Find out how to offer it at your store.
By Leigh Sevin
Retail Strategy
Meet The Sales Director Who Thinks It's Cool To Care
Read what Anine Bing's Director of Sales, Theodora Marinos, thinks about personalization, the sustainable brand she's eyeing, and the secret to great service.
By Leigh Sevin
Retail Strategy
What Every Customer Centric Brand Should Be Doing—But Probably Isn’t.
Brands can't truly consider themselves customer centric without a clienteling strategy in place. Read how omnichannel retail brands can leverage their sales teams to live up to ever-changing high consumer expectations.
By Rebekah Kondrat
Retail Strategy
What is Omnichannel Retail and Why You Should Care
Learn what the term omnichannel retail means and how you can use it to improve your business practices.
By Leigh Sevin
Retail Strategy
How This VP of Merchandising Sees Retail Tech Evolving
Read what what retail exec Scott Zimmerman has to say about humans vs. machines.
By Leigh Sevin
Retail Strategy
Why Retail Technology is on the Rise, and 5 Ways to Make it Work for You
Learn about the trends motivating retailers to become more tech-savvy and how you can stay competitive.
By Leigh Sevin
Retail Strategy
The Retail Vet Who Loves a Good Suit and Shopping Local
Retail industry veteran, Chris Hull (of Nike, Shinola, and currently Rothy's), tells us about the future of retail and who he thinks has the best retail shopping experience right now.
By Leigh Sevin
Retail Strategy
Web Cookies Are Going Away - How Your Brand Can Cope
Starting in 2022, web browsers like Safari, Chrome, and Firefox will no longer support third-party cookie tracking. What does this mean for your e-commerce business, and what can you do to prepare?
By Jinesh Shah
Retail Strategy
How to Use a Personal Styling Program to Increase Brand Loyalty
The right personal styling program can help your brand increase customer loyalty and customer satisfaction. Learn how to offer a program that will help customers in-store and online.
By Leigh Sevin
Retail Strategy
Your Top Retail Tech Solutions for Physical Retail
These retail tech solutions are helping to modernize the way brick-and-mortar stores do business.
By Leigh Sevin
Retail Strategy
7 Email Campaigns you Should Hand Over to Your Sales Team
Personalize your email marketing strategy by putting these campaigns into the hands of your sales team.
By Leigh Sevin
Retail Strategy
How to Incorporate Video into your E-Commerce Experience [+ 10 Brand Examples]
Video is becoming consumers preferred way to do just about everything. Learn how you can use the medium to improve your customers' digital shopping experience and boost conversions on your e-commerce site.
By Leigh Sevin
Retail Strategy
How (and how much) should you pay your retail team?
With all the changes in retail, it's time to also reconsider retail worker compensation. As this role evolves to include more responsibility, we've broken down some new approaches to payment and rewards.
By Leigh Sevin
Retail Strategy
5 Ways to Win "Returns Season"
Turn customer returns into a positive for both your online and in-store business this holiday season.
By Leigh Sevin
Retail Strategy
What Is Phygital Retail and Why It Matters [+ 3 Examples]
Learn the meaning and importance of phygital retail and where it fits into the broader world of omnichannel shopping.
By Dorea Novaez
Retail Strategy
The ABC's of DTC (in Order of Relevance)
Every acronym you've ever encountered related to retail & the rise of DTC
By Leigh Sevin
Retail Strategy
How These 5 Brands are Booking More Appointments and Growing Their ROI
Whether you host them in-store or online, count on appointments to capture online visitors and convert them into loyal customers.
By Leigh Sevin
Retail Strategy
The Rise of the Omnichannel Associate and Why You Should Hire One (or More)
A new role in retail has emerged to help bridge the gap between digital and in-store customer experience. Learn how an omnichannel associate will bring your retail business to a new level of success.
By Leigh Sevin
Retail Strategy
The Retailer's Guide to Winning Back Lost Customers
Key points and areas to focus on for re-engaging lapsed customers.
By Dorea Novaez
Retail Strategy
What is Customerization? Definition and 5 Examples
Learn what customerization is and how leading retailers are delivering tailored experiences and products to their customers, no matter where they are.
By Leigh Sevin