The best clienteling platform for beauty brands

Endear helps beauty brands unify their customer data, grow their outreach, and build customer relationships that turn first-time shoppers into loyal regulars.

Beauty CRM Example
RMS Beauty logo
Jones Road logo
Malin and Goetz
DS and Durga Logo
AIOE for Beauty

Endear's AI Opportunity Engine keeps the relationship going after the customer walks out.

No more printed client lists, outdated spreadsheets, or guessing who's due for a replenishment follow-up. Endear's AI Opportunity Engine tells every store who to reach out to and what to say.

How beauty brands use Endear

  • automated campaigns icon

    Send thank-you messages after every purchase

    Follow up after every purchase with a personal note from the artist who did the work while the experience is still fresh.

  • Smiling face icon

    Time replenishment reminders perfectly

    Keep track of when your clients are due for replenishment and send personal reminders that convert.

  • Recommend their next favorite

    Create customer lists based on past purchases and easil suggest new launches and similar products they're most likely to love.

  • Turn online shoppers into store visits

    Find customers shopping online within 10 miles of your store and invite them in for the one-on-one experience your site can't deliver.

  • Fill your in-store events

    Masterclasses, product launches, appointments with your artists. Invite the right local customers to every one.

  • Track what converts

    Track campaign and store performance to discover how outreach turns into sales.

Delight customers with beauty lookbooks tailored just for them

Build and share shoppable lookbooks pulled straight from your inventory. Then let customers browse, add to cart, and check out directly from your text or email.

Trusted by over 2,000+ stores worldwide

Endear G2 rating 4.5 out of 5 stars
Endear Capterra rating 4.5 out of 5 stars
Jones Road Beauty Credit Robert Wright

Jones Road Beauty makes clienteling feel like friendship, not marketing

The no-fuss beauty brand rolled Endear out across all 16 stores with a simple philosophy: follow up like a person, not a promotion. Artists send a genuine thank-you within two days, check in at two weeks, and invite customers back at two months, with replenishment reminders timed to when products actually run out.

Results: The brand sees a 15.4% reply rate on 1:1 messages, a $100 increase in AOV, and pilot stores reaching 15% of business from clienteling.

Ready to turn first-time shoppers into regulars?

Book a demo and we'll walk through Endear using workflows built for beauty, with your store count and tech stack in mind.

Frequently Asked Questions
What is clienteling software for beauty brands?

Clienteling software gives beauty store teams a shared record of each customer's purchase history, product preferences, and past conversations — plus the tools to act on it through personalized texts, emails, and shoppable lookbooks. It turns first-time shoppers into repeat customers, which matters in a category where most customers never return for a second purchase.

How is Endear different from Klaviyo or Attentive for a beauty brand?

Klaviyo and Attentive send brand-level marketing at scale. Endear enables 1:1 outreach from real artists and associates — the people who did the customer's makeup and know their routine. Most beauty brands run both: marketing automation for the masses, Endear for the relationships.

Can Endear help drive online customers into stores?

Yes. Teams can build audiences of customers who shop online within a set radius of each store and invite them in for the one-on-one experience — a personal consultation, an event, or help finding the right shade.

Does Endear integrate with Shopify?

Yes, natively. Endear syncs customers, orders, and your full product catalog in one click, and lookbook checkout runs through your Shopify cart.

How long does it take to launch Endear across stores?

Most beauty brands are live within days. Jones Road Beauty piloted with a handful of stores, then rolled out to its full fleet with store managers training each other — and Endear's team handles onboarding every step of the way.

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