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Lookbooks are the best way for your sales team to show off their creativity and expertise to customers. See how other brands are already taking advantage of lookbooks on Endear.
Lookbooks are a powerful way to show customers what to wear within context. Customers may not understand how to pair items or how to dress something up or down - lookbooks can serve as an educational tool that gives them confidence about what to buy.
Lookbooks are a great way to bring your customers up-to-speed on what's new at your brand or in your store. You can create unique lookbooks based on specific audience's preferences, geography, or the inventory of a specific store.
whether you're hosting virtual appointments or connecting with customers face-to-face, they may not always be ready to purchase on the spot. That's where lookbooks can be an excellent selling tool - you can follow up your appointments with a recap of all the products a customer considered and add notes around sizes and feedback they shared during the session.
When you specialize in a specific product category, lookbooks can help you draw attention to what's unique about various product sets - maybe a type of material or special edition you want to draw attention to.
Give your team a platform to share their style and taste - celebrating your salespeople and providing a way for them to build a following may encourage customers to seek out their guidance one-on-one.
Sometimes customers need to see a range of products based on price. Lookbooks can help customers better understand what items are available from a budget standpoint.