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Did you know increasing retention by just 5% can boost profit by as much as 95%?

Download the guide to discover actionable strategies retailers can employ to make the greatest impact on retention efforts.

Learn how to...

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Personalize interactions

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Build data-driven audiences

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Engage with VIPs

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Send timely outreach

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Retention FAQs

What is customer segmentation, and why is it important for retention?

Customer segmentation involves categorizing customers into specific groups based on their shopping habits and preferences. It's crucial for retention because it enables highly targeted marketing and communication, increasing the relevance of your messages.

How can I identify my highest-value customers?

Your CRM can help you identify your highest Average Order Value (AOV) customers by analyzing their purchase history and behavior. This data can be used to create targeted marketing campaigns and promotions.

How can I personalize promotions to boost customer loyalty?

Personalizing promotions, much like birthday messages, can significantly impact customer behavior. By leveraging your CRM data, you can craft unique and personalized offers that resonate with your customers, leading to increased loyalty.

What is predictive analytics, and how can it help with customer retention?

Predictive analytics uses your CRM data to anticipate customer behavior. For example, it can predict customer churn by tracking indicators like email engagement and shopping frequency. By identifying potential issues early, you can take steps to retain valued customers.